Blog

Get the smartimpact team's comment and opinion on everything CRM and beyond.

The Association Apocalypse

The Association Apocalypse

03 July 2019 by Steve Sydee

(6 minutes to read) What effect will artificial intelligence, machine learning, and awesome CRM and CMS have on membership associations? And what changes should you start planning for today? Read more

Time to change your Microsoft Dynamics membership CRM supplier?

Time to change your Microsoft Dynamics membership CRM supplier?

12 November 2018 by Steve Sydee

Microsoft Dynamics 365 is a great product for all sorts of membership associations. Its functional content has been nurtured by a growing number of specialist Dynamics partners for many years now. Read more

Grow Membership with Microsoft Dynamics Social Engagement

Grow Membership with Microsoft Dynamics Social Engagement

02 November 2018 by Steve Sydee

Social media is a vast and noisy world with millions of things going on at once. But somewhere within that background noise, there will be some people, messages and activities which could be really important to your organisation to find, understand, engage and address. Read more

Building on ‘engagement moments’

Building on ‘engagement moments’

28 September 2018 by Steve Sydee

We’ve recently been talking about membership engagement and how focusing on improving member engagement is the key to success for membership organisations. Read more

Back to basics: tips on working with your Membership CRM supplier

Back to basics: tips on working with your Membership CRM supplier

13 September 2018 by Steve Sydee

As part of our ‘back to basics’ series, we’ve looked at what good Membership CRM systems can do for your organisation, and some of the things you can do to drive internal adoption through good planning and management. Today, we’ll have a look at effective working with suppliers, so you can get a productive and long-term relationship from which everyone benefits. Read more

6 common membership CRM system misconceptions

6 common membership CRM system misconceptions

19 July 2018 by Steve Sydee

In any membership CRM project, there is always a lot of work involved to take a system live, and keep it fit for purpose as your organisation develops. At smartimpact, we are often called in by organisations who have become disappointed with their current CRM partner, to do our project ‘rescue & relaunch’ service. Read more

5 questions for your membership CRM supplier pt1

5 questions for your membership CRM supplier pt1

05 July 2018 by Steve Sydee

At smartimpact we are often called in by organisations who, for a wide range of reasons, have become disappointed with their current membership solution and are looking for someone to rescue the project. This means we have a good insight into what often goes wrong, and what is needed to make a successful system. Read more

5 questions for your membership CRM supplier pt2

5 questions for your membership CRM supplier pt2

05 July 2018 by Steve Sydee

Last week I gave you two of the five key questions you should be asking your current or potential CRM supplier. This post covers the final three questions so, without further ado, let’s find out what they are... Read more

7 key member engagement statistics

7 key member engagement statistics

25 June 2018 by Steve Sydee

On June 20th, smartimpact and MemberWise ran a Select CRM seminar in London, with around 30 membership associations attending, ranging from large to very small. The session was aimed at helping organisations identify how to find and select suppliers to help migrate them from old or no-longer-fit for purpose systems. Read more

Legacy membership database v CRM: what’s the difference?

Legacy membership database v CRM: what’s the difference?

19 June 2018 by Steve Sydee

Are you still stuck on a legacy membership database, or feel you aren’t getting the best out of your CRM? Then read on... Read more